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stories in 7 days
19−5% on the 7 days before
publishers in 30 days
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488 sales cited: keep the stories that cite them

Brand protection

Google applies for 39 top level domain names: .agent, .waymo & more

Google has applied for 39 top-level domains in ICANN’s 2026 expansion round. The applications show where the company sees value in the namespace, and which new domains may become available to registrants.

Domain Name Wire

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Registrars

Identity Digital applies for whopping 216 top level domain names

Identity Digital has applied for 216 new top-level domains in the 2026 round, a scale that will shape the next generation of the namespace and the choices available to registrants.

Domain Name Wire

Domain sales

More expired domains, more casino sites

Expired domains with established backlink profiles are being bought at auction and converted into gambling and casino sites. The pattern shows what actually drives prices in the expired-domain market and what can happen to a name after it drops.

Top sale wald.com $36,022 44 sales cited

Domain Name Wire

Domain sales

Sedo weekly domain name sales led by eishockey-magazin.de

Sedo's weekly sales report shows a German country-code domain leading the list, with country-code extensions far outnumbering .com in total volume. The breakdown is a useful snapshot of where liquidity sits and where it does not.

Top USD sale revive.co $35,000 79 sales cited

TheDomains.com

Domain sales

.SI Domain Names Now on Namecheap

Slovenia's .SI country-code extension is now registering at Spaceship, with a launch price of $10.98. The move leans on the growing association of "SI" with superintelligence, the same hook that has driven .AI. The open question is whether a ccTLD with thin end-user demand can follow that speculative pattern.

DomainInvesting.com

Registrars

Verisign announces Verisign Informed, applies for .pki top level domain

Verisign has announced a certificate status service and applied for the .pki top-level domain. Both moves tie domain infrastructure to the broader trust systems that websites depend on.

Domain Name Wire

Law & policy

Top five news stories: .Si, IONOS layoffs, and a GoDaddy takeover?

Five stories shaped the domain market last month: a possible GoDaddy acquisition, layoffs at IONOS, a surge in Slovenia's .si, a lawsuit over .com pricing, and an Australian policy change. Each one touches how domains are bought, held, or priced.

Domain Name Wire

Law & policy

.AI? .SI? More Like .Distraction

A US executive order swapping “AI” for “SI” has redirected attention to the .SI namespace. The episode shows how political language can move domain interest without changing the fundamentals of a TLD.

DomainInvesting.com

Registrars

Democratization, compression, and delegation – DNW Podcast #606

AI is reshaping the web presence business through democratization, compression, and delegation. For domain holders, the question is whether these forces expand the value of domain names or erode it.

Domain Name Wire

TLD policy

Craig Schwartz retiring, search begins for fTLD’s next president

fTLD, the registry behind .bank and .insurance, will get a new president after Craig Schwartz retires in 2027. The transition matters because fTLD runs two of the most restricted top-level domains in the market, and its next leader will set policy for a small but high-value base.

Domain Name Wire

Brand protection

Fashion company’s cybersquatting case falls apart at the seams, panel finds RDNH

A UDRP complaint over a founder’s personal-name domain failed, and the complainant was found to have engaged in reverse domain name hijacking. The decision shows how registration timing and incomplete evidence can turn a brand enforcement action into an abuse finding.

Domain Name Wire

Registrars

Breaking: Identity Digital wins .us domain registry contract

The U.S. government has awarded the .us registry contract to Identity Digital, replacing GoDaddy Registry. The transition will move roughly two million domains to a new operator, a change that touches every .us registrant.

Domain Name Wire