ICANN: 1,600 new top level domain applications submitted
The gold rush is over. The claim-staking has begun.
ICANN's 1,600 applications is not a shrinking market; it's a maturing one.
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In 2012, anyone with a credit card and a dream filed for a gTLD. This round, the dreamers had to show their work.
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The 17% drop is the sound of speculators exiting a game they never understood. Buying a string and hoping for a buyout is no longer a business model.
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What's left: brands protecting their turf, and operators who actually know how to run a registry profitably.
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The public number is the noise. The useful signal is who didn't apply — and why.
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Expect ICANN to call it stability. The more honest word is sobriety.
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