Dynadot shares data from 54,000 domain sales

Dynadot's quarterly aftermarket data shows a market dominated by low-priced expiry sales, with a thin layer of high-value names generating most of the revenue. The numbers offer a realistic baseline for pricing expectations and reveal how much of the aftermarket is not about premium domains.

The data covers 54,000 sales, but most are expired domain auctions, not negotiated sales. The median price of $18.87 reflects that. Anyone holding a name expecting a quick sale should read the median before the average.

The revenue split is the key mechanism: 89% of sales under $50 produce only a third of revenue, and less than 1% over $1,000 produce another third. The aftermarket is a two-tier market. The low tier is high volume, low value. The high tier is rare but carries the market's financial weight.

For a domain holder, this means the chance of a sale above $1,000 in a given quarter is under one in a hundred. That is not a comment on any specific name; it is the base rate across all aftermarket sales. Names with real commercial value sit far above that base rate, but the data is a reminder that most names are not going to clear four figures.

The TLD breakdown also matters. .com at 70.6% of orders is not surprising; it remains the default. .cc at 4.1% is the outlier. .cc is the Cocos (Keeling) Islands country code, but it has long been marketed as a generic, often for tech startups. Its position ahead of more established extensions reflects a specific buyer segment, not a broad shift.

The top ten sales are not itemized in the article, but the author's surprise that tgh.com went for under $10,000 suggests that even in the top tier, prices can be modest. A three-letter .com is usually considered a premium asset. When one sells below five figures, it shows that liquidity and final price depend on buyer reach, not just the string.

What is unknown: the data includes all expired sales, so the mix of closeout, auction and fixed-price is unclear. It also does not say how many unique sellers or buyers were involved, or how much of the revenue came from a handful of names. Without that, the distribution is a starting point, not a full picture.